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    Mar 29, 2024  
Missouri Baptist University 2018-2019 Undergraduate Catalog 
    
Missouri Baptist University 2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

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MRKT 373 - Market Research


Semester Hours: Three
A quantitative course which focuses on the identification of the target markets, consumer needs and the analysis of the market place. The course will cover problem solving techniques, research designs, forecasting, and analysis of data.
Term Offered: Fall, Odd Years

Prerequisite: MRKT 313 



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