Nov 21, 2024

Missouri Baptist University 2024-2025 Undergraduate Catalog

Marketing Education, BA

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CIP Code: 13.1310

Undergraduate degree-seeking students must meet all assessment requirements for certification before degrees will be conferred for professional education programs, including the following: 1) passing the Professional Development Folio (semester prior to student teaching); 2) passing score on the required content assessment(s) for each area of certification for which recommendation is sought; and 3) achieving a composite score of 42 or better on the Missouri Educator Evaluation System (MEES) summative evaluation (completed during student teaching) for teacher candidates.

This is a program of study leading to certification to teach marketing education at the high school level. Candidates must pursue a combined certification program with Business Education and Secondary Education. Courses indicated with an asterisk (*) below are also required for Business Education. In addition, one of the MRKT courses without an asterisk may be applied as the elective required for Business Education, so students only need an additional 15 credit hours for the combined Business Education and Marketing Education programs.

Undergraduate candidates seeking to teach at the secondary level (grades 9-12) must have a primary major in Business Education. A program combining middle and secondary Business Education is also available for those interested in certification in grades 5-12. Candidates may also opt for a combined certification program in Business Education and Marketing Education (grades 9-12).

Applicable degrees: Bachelor of Science preferred (Bachelor of Arts or Bachelor of Professional Studies options available)

General Education Requirements (Education)

Bachelor of Arts (Education)

Programs within the School of Teacher Education are subject to change as DESE alters their requirements. Students must regularly meet with their advisor to remain on track for graduation and to meet certification requirements.

Marketing Education Major Requirements

Required Courses

ECON 113 - Macroeconomics (MOTR ECON 101) Semester Hours: Three *
ECON 123 - Microeconomics (MOTR ECON 102) Semester Hours: Three *
MGMT 303 - Management Concepts and Practices Semester Hours: Three *
BUSN 353 - Communication Strategies in Business Semester Hours: Three *
OR
ENGL 433 - Business Writing Semester Hours: Three *
BUSN 413 - Business Law - Uniform Commercial Code Semester Hours: Three *
ENTR 303 - Introduction to Entrepreneurship Semester Hours: Three
MRKT 313 - Introduction to Marketing Semester Hours: Three *
EDBM 403/503 - Administration of Business and Marketing Education Programs Semester Hours: Three

Marketing Electives

Four (4) courses from the following:

COMK 353 - Media Advertising Semester Hours: Three
MRKT 363 - Marketing Management Semester Hours: Three *
MRKT 373 - Market Research Semester Hours: Three *
MRKT 383 - Consumer Behavior Semester Hours: Three *
MRKT 403 - International Marketing Semester Hours: Three *
MRKT 413/513 - Digital and Social Media Marketing Semester Hours: Three *

Total: 36 Hours

*Must satisfy prerequisite or have consent of instructor

Courses Required in Secondary Education

Professional Requirements

EDUC 201 - Professional Growth and Folio Development I Semester Hours: One (Must be taken second semester of sophomore year or first semester of enrollment if transferring as a junior or senior)
EDUC 203 - Teaching in a Diverse Society Semester Hours: Three (Must be taken with EDUC 201 )
ECTA 323 - Curriculum, Assessment, and Data-Based Decision Making Semester Hours: Three
EDPS 383 - Psychology of Teaching and Learning Semester Hours: Three
EDUC 303 - Methods of Teaching and Differentiated Instruction Semester Hours: Three
EDUC 373 - Technology and Instructional Media Semester Hours: Three
PSYC 313 - Human Growth and Development (MOTR PSYC 200) Semester Hours: Three
EDUC 401 - Professional Growth and Folio Development II Semester Hours: One (Must be taken during the senior year, the semester prior to student teaching)
EDPS 453/553 - The Exceptional Child Semester Hours: Three ¹
EDRD 423/523 - Integration of Literacy in Content Areas: Seminar and Field Experience Semester Hours: Three ¹ ‡
EDRD 463/563 - Reading and Writing Strategies for Middle and Secondary Content Areas Semester Hours: Three ¹
ETOP 423/523 - Classroom and Behavior Management Semester Hours: Three ¹
EDTR 413/513 - Trauma Informed Classroom I Semester Hours: Three

Total: 35 Hours

‡Students who transfer in a course for EDRD 423/523 which does not include an equivalent field experience must complete EDCL 420/520

Instructional Strategies and Techniques in Content Specialty Area

EDMS 403/503 - Teaching Business and Marketing: Seminar and Field Experience Semester Hours: Three

Total: 3 Hours

Field and Clinical Experiences

EDCL 211 - Teaching Field Experience I Semester Hours: One (must be in grades 9-12 in a high school setting)
EDUC 210 - Field Experience I Seminar Semester Hours: Zero (must be taken concurrently with EDCL 211 )
EDCL 411/511 - Teaching Field Experience II Semester Hours: One (must be in grades 9-12 in a high school setting, different grade than EDCL 211 )*
EDUC 410 - Field Experience II Seminar Semester Hours: Zero (must be taken concurrently with EDCL 411/511 )
ESCL 4712 - Student Teaching: Secondary Semester Hours: Twelve (must be in grades 9-12 in a high school setting, different grade than EDCL 211 or EDCL 411/511 )
OR (for those pursuing two secondary content areas)
ESCL 4709 - Student Teaching: Secondary Semester Hours: Nine (must be in grades 9-12 in the primary content area)
ESCL 4703 - Student Teaching: Secondary Semester Hours: Three (must be in grades 9-12 in the add-on content area)
OR (for those pursuing secondary/middle combined)
ESCL 4709 - Student Teaching: Secondary (must be in grades 9-12 in a secondary school setting)
EMCL 4703 - Student Teaching: Middle School Semester Hours: Three (must be in grades 5-9 in a middle school setting, different grade level than EDCL 411/511 )*

Total: 14 Hours

*Candidates pursuing secondary/middle combined certification must complete EDCL 411/511 in a middle school setting.
¹See the catalog section on Senior Permission for information on earning graduate credit for this course.

Total: 88 Hours

Note(s)

At least six hours of major and three hours of minor must be earned at Missouri Baptist University.
A grade of C or better (CR for zero credit classes) is required in courses taken to fulfill the requirements for a major or minor
- Courses listed within this major are considered program requirements by DESE; therefore, students must receive a grade of C or better (B or better for Gateway courses).
- The GPA for this program must be at least 3.000 and will include courses listed in the major.
If a substitution has been made, documentation of the signed approval and course number and title must be sent to the Records Office. Please include the date of the submission.
At least 24 of the last 32 hours must be taken at Missouri Baptist University to meet residency requirements.
Major GPA 3.000 or better.
Cumulative GPA of at least 2.50 on a 4.00 scale is required for degree conferral. Program GPA must be 3.000 or better for degree conferral and certification. Students must meet all requirements for certification before this degree will be conferred.
At least 42 total hours of Upper Division (54 for dual degree).
At least 120 total credit hours (144 for dual degree).

* Available for graduate credit through Senior Permission.
^ Teacher Education Program Gateway course - requires a grade of B or better (may be repeated once)
† Requires enrollment in EDAS WM7 Watermark 7-Year License as co-requisite/pre-requisite.

Students need to make an appointment with their assigned School of Teacher Education advisor (see myMBU Access) or the Director of Teacher Education Certification Advising during the first semester of their junior year for a graduation check.

MBU enrollment tops 5,600 students

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